mystery shop your customer journey experience

How much are your first impressions costing you?

Growth? Complaints? Consumer satisfaction?

Yes. All these are directly impacted by your first impressions.

What first impression are you making? You might be surprised!

Photo 1522202176988 66273c2fd55f

The Startling Reality:

Over 70% of facilities take more than 24 hours to respond to initial inquiries — if they respond at all.
Fewer than 20% of facilities inquire about prospective residents' specific needs and circumstances during initial interactions.
Shockingly, more than 90% of facilities fail to follow up after initial inquiries or tours.

These startling facts are not new.

First highlighted in the royal commission
Reinforced in the 2017 study titled “Customer Experience in the Ageing Sector” by KPMG
And consistently still a reality based on Insider Information’s 2024 mystery shopping experiences.

mystery shopping

See Through Your Consumers' Eyes

Our specialised mystery shopping assessment dives into your consumer engagement processes, revealing the reality of the experience you provide cross critical touchpoints including:

Enquiry
Communication and Information
Tour Experience
Financial Discussions
Follow-up Procedures
Admission Processes

Our comprehensive customer journey experience accelerator report is filled with targeted insights and actionable recommendations that give you:

Real Time Feedback
Strategies for Enhanced Consumer Experience
Identify Training Needs
Performance Improvement Monitoring
Operational Insights
Benchmarking against Sector Standards

There’s a reason that the Strengthened Aged care Quality Standards have a huge focus on the transition to care.

Old man carrying large bag with a blue cloud over his head, walking into a door with an

Why First Impressions Matter

Navigating aged care is daunting for families, often exacerbated by years of systemic issues and negative social perceptions. The first interaction with your service can reinforce these fears or dissolve them and sets the stage for their future expectations and the foundation of your relationship with both consumers and equally, their families.

Transforming Consumer Experiences Is Simpler Than You Think and the Impacts Greater than you Imagine

- Improve growth through increasing conversions 

- Reduce complaints through building aligned, trusting relationships 

- Build sustainable occupancy pipelines through increasing referrals 

- Improve lasting customer satisfaction

Retention,marketing,concept.,the,manager,holds,a,magnet,for,customers.

Imagine the peace of mind that comes from the financial stability of consistent high occupancy and growth; reduced marketing costs through increased referrals, and reduced cost and stress for you and your staff of significant complaints.

Yes. All this is possible – and simple


Do you want to see how small customer journey changes can have big impacts on your business and your consumers?

© Insider Information. All Rights Reserved

Scroll To Top Page Created with OptimizePress